The One Planet Council has launched a label to identify produce grown on One Planet Developments, as determined by them being granted planning permission as such by a local authority in Wales.

Only One Planet Development business owners may use the label.

The ‘One Planet Produce’ label serves both to raise awareness, and so that consumers can see the provenance of the goods they are purchasing. Consumers will have confidence that the product is from a land-based business on an approved One Planet Development with a low ecological footprint. Although not accredited ‘organic’ it is likely to be so.

This is the only product mark we are aware of that gives consumers such confidence.

• Find out more about – and buy – the book The One Planet Life.